Lausanne City FC and GOAT, a platform for augmented reality sports games, today announced a multi-year partnership.
This partnership agreement offers both brands the opportunity to jointly promote the platform and its products to the new generation of football fans around the world.
The innovative DNA that drives both brands promises original initiatives, particularly in terms of activation and content. This partnership will also strengthen the respective presence of the two brands, enabling them to reach a wider audience in their key markets.
'We are delighted to welcome GOAT to the Lausanne City family. We are convinced that GOAT is the ideal partner for the club and its development. Together, we will develop exciting and creative experiences to appeal to fans everywhere.’ - Lausanne City FC Spokesperson
An experiment dedicated to Lausanne City will be launched shortly to promote the GOAT platform.
'We’re thrilled to partner with Lausanne City FC, a club that shares our passion for innovation and engaging the next generation of football fans. Together, we’ll push the boundaries of fan experiences, combining the excitement of football with the immersive potential of augmented reality to create unforgettable moments for supporters worldwide' - Philippe Tremblay, CEO & Founder of GOAT
About Lausanne City FC:
Lausanne City Football Club was founded on 11 October 2021. The club is affiliated to the Swiss Football Association and plays in the ACVF leagues. Off the pitch, the club has a business model aimed at achieving long-term success.
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